The perfect marketing checklist to boost your restaurant sales this Christmas season
Updated: Sep 7, 2020
Christmas marketing isn’t limited to just the immediate holiday but includes your winter menu changes, catering services, increased promotions of cookies, cakes, pies, pastries and side dishes for holiday meals, holiday party bookings and gift card sales. You have a great opportunity to attract new customers, show your chef’s skills in preparing holiday favorites and exotic foods from other countries and cultures and host special tasting events that attract convivial crowds.
The season is so close you can almost smell the cakes baking. So along with decorating your tree and hanging the tinsel, it’s time to put your restaurant marketing plan into action and get ready to boost bookings. It’s the perfect time to entice new diners who are willing to try somewhere new, as well as invite back those who still dream about how great your food was last year.
But there’s a lot of competition out there, so you need to take every opportunity to attract people with fresh and attention-grabbing ideas. Here is a perfect marketing checklist to boost your restaurant sales this Christmas Season:
Give a Gift Card with Purchase
Run a holiday-focused email campaign.
Offer a Gift with Purchase
Pay Attention to Holiday Keywords
List Your Holiday Hours Online
Host a 12 Days Giveaway
Don’t run out of popular item
Take a Stand to Stand Out
Promote through Facebook Ads
Come Up With a Clever Promotion Campaign
Host an Irresistible Event with Prizes
Make a Fun Holiday Video
Advertise at the grocery store.
Ask for Referrals and Give an Incentive
Match Your Promotions with Your Content & Social Strategy
Leverage Your Email List
Using an opportunity to promote the holiday season, engage customers and generate loyalty is important in today’s competitive mobile and digital marketing landscape. During this time of year, people will spend more money to celebrate with families, friends and business associates. You can provide a memorable experience for each guest by embracing the holiday spirit and season, encouraging your customers to entertain, offering high-profile holiday events and giving diners a wide selection of traditional and special holiday fare.
To send your bulk newsletters and wishes to your customer list can be tedious. Do this with just a click using the all-new Dini ROS Customer Engagement App.
So what are you waiting for?
Your customers are waiting to hear from you!
At ekaart, we designed Dini– the voice-based Restaurant Operating System. Dini apps help automate restaurant operations and capture data in real-time. This results in improved quality and operational excellence for the restaurant. Restaurants also benefit indirectly from better customer experiences and reduced marketing spends.
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